Archive for the ‘Uncategorized’ Category

PaidContent Gets Paid $30 Mil.

PaidContent is a highly respected and established media blog with a lucrative events business, so we weren't surprised to hear that Guardian Media acquired ContentNext, its parent company for $30 million. PaidContent is the flagship brand and was founded by Rafat Ali who is still considered their best and most prolific writer. TheAlarmClock suggests that this is how ... Full story

Google Goes Virtual

No longer content to "organize the world's information", Google is now venturing into virtual entertainment along the lines of Second Life.  To that end, Google unveiled "Lively", software that "enables people to congregate in electronic rooms and other computer-manufactured versions of real life." - NYTIMES The difference between "Lively" and Second Life & Co. is the difference between open spaces and enclosed playgrounds.  After installing ... Full story
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Finally, a Self Service, White Label Ad Network for Bloggers

More specifically, the popular Wordpress blogging platform now has a $37 off-the-shelf, and DIY ad network.  oiopublisher.com is aiming for a homerun that will be milestone in blog publishing.  Now, already successful blogs will be able to sell their ad inventory without a middleman. Only middlemen who ad real value to the relationship, generally by increasing performance thru technology, will have room at the table.  ... Full story

Gawker in Trouble? Writer’s “PPM” Reduced 33%

Gawker in Trouble?  Writer's
Gawker.com and blog network founder Nick Denton has reduced his unique pay-per-thousand pageviews salary (PPM) of his writers from $7.50 per 1,000 pageviews to $5.00 per thousand. Ouch. Without being snarky about a snarky site, we think paying salaries just based on pageviews is ultimately a bad strategy, since there is no variable filtering for the quality of the article (just ... Full story

TechSpotter.com launches

FOR IMMEDIATE RELEASE Taking advantage of New York City's growing prominence in the tech sector, Techspotter.com announces its launch today from the big Apple. The tech magazine will cover the latest technology news, review emerging websites and uncover gadgets worth owning. "The difference between TechSpotter.com and other websites will be in quality over quantity," says Media Telekom digital strategist Steven Eng. "While we are ... Full story
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